Snow Drifts in the Driftless Area
When the temperatures start dropping, Viroqua and the Driftless Area are known to draw adventurers to a rich landscape transformed into a bright winter wonderland. Don’t let the cold keep you indoors—Viroqua, Wisconsin offers year-round discoveries that shine during the winter months.
Even with snow on the ground, visitors will find an array of outdoor activities to keep spirits high and bodies moving. Fat tire cycling emerges as a thrilling way to explore snow-covered trails, with local bike rentals making it easy for visitors to join the adventure.
Snowshoe and cross-country ski trails offer magical winter experiences, with miles of trails waiting to be explored. For those seeking more extensive routes, nearby nature preserves provide additional miles of scenic winter trails perfect for a trek through the frozen terrain.
Downtown Winter Wonderland
The season isn’t just about outdoor recreation. Downtown Viroqua comes alive with its own cozy winter charm. Local shops and the public market offer a warm respite from the cold, providing unique shopping experiences and local treasures. The community spirit shines brightest during events like Twinklefest, where a holiday themed parade floats down Rock Avenue, offering visitors a chance to celebrate like a local – and sip some delectable hot apple cider.
Ice skaters and hockey players enjoy a large outdoor rink prepared in the winter and can also experience an incredible indoor ice arena with regular open skate sessions throughout the year. Snowmobilers will find miles of public trails available to explore with a range of wide-open spaces and technical tracks throughout the region.
The Season is the Reason… to Visit!
Winter in Viroqua, Wisconsin isn’t just a season—it’s an invitation to explore, discover, and create lasting memories in an exciting landscape that also offers coziness in droves. Stay in one of our historic hotels or cozy cabins while you explore the Driftless Area and experience a winter adventure that you won’t soon forget.


